Apple Pay coming for Kabbee’s users next month

Apple pay


London’s award-wining minicab booking and comparison app Kabbee, will offer its users the ability to pay with Apple Pay, which is transforming mobile payments with an easy, secure and private way to pay, when the system launches in the UK next month.

The integration of Apple Pay makes it even easier for users to book journeys using the Kabbee app, allowing them to book a cab in just a few taps. It will improve the experience for Kabbee’s existing users, but also make it quick and convenient for new users to book and pay for a cab on-demand.

Security and privacy is at the core of Apple Pay. When you add a credit or debit card to Apple Pay, the actual card numbers are not stored on the device, nor on Apple servers. Instead, a unique Device Account Number is assigned, encrypted and securely stored in the Secure Element on your device. Each transaction is authorised with a one-time unique dynamic security code, instead of using the security code from the back of your card.

Kabbee is offering Apple Pay within its app, available on the App Store. Users must simply use their fingerprint and with the power of TouchID, it will authenticate purchases in the Apple Store and certain apps. When paying for goods and services within apps, Apple Pay is compatible with iPhone 6, iPhone 6 Plus, iPad Air 2 and iPad mini 3.

Alex Kershaw, Product Director of Kabbee said: We’re excited to be one of the first travel apps to support Apple Pay in the UK. We are always looking for new ways to speed up the booking and payment process on the app, to continue to meet the demands of busy Londoners. By integrating Apple Pay, we will provide our users with a quick and more secure payment process, enhancing the overall experience on the app. Kabbee is committed to being an industry leader in technology and innovation, with its recent product launches including its loyalty programme, Kabbee Treats.”

Apple Pay is easy to set up and users will continue to receive all of the rewards and benefits offered by credit and debit cards.

For more information on Apple Pay, visit: www.apple.com/uk/apple-pay/



Ultra Low Emission Zones – How will they affect London’s minicab and taxi industry?


Last week, Kabbee hosted an industry roundtable which brought together some of the most influential names in the private hire & taxi sector to discuss the proposed Ultra Low Emission Zones (ULEZ) in London. The roundtable attendees discussed the implications of ULEZ on the industry and the benefits it will bring to those living and working in London, as recent figures claim that 1,300 Londoners have died prematurely due to poor air pollution.

Who attended?

  • Justin Peters, Founder and CEO Kabbee
  • Phil Makinson, Kabbee Co-Founder
  • Steve McNamara, General Manager, LTDA
  • Dr Remo Gerber, UK CEO, Gett
  • Michael Galvin, Head of Industry Public Affairs, Addison Lee
  • Ian Mihajlovic, COO and Co-Founder, Thriev
  • Selina Talukdar, Project Officer, Zero Emissions Network (Tower Hamlets)
  • Patrick Donnelly, Senior Project Officer, Zero Emissions Network (Hackney Council)
  • Donata MacCrossan, Business Development Manager, eConnect Cars
  • Chair – Lisa Malyon

The agenda points for the discussion were as follows:

  1. What the ultra-low emission zone will mean for the London’s minicab and taxi businesses
  2. How realistic the 2020 ambitions are
  3. Supply and demand of zero-emission vehicles today and in the future
  4. Financial support for minicab and taxi businesses to promote and support change
  5. What the government is doing to support the minicab taxi industry

What’s next?

Based on the roundtable outcome, Kabbee will submit a whitepaper to TfL with its recommendations on the steps Boris Johnson should take in the run up to the launch of ULEZ in 2020. Kabbee will speak on behalf of all Londoners.

Want to know more about what matters to Kabbee, or want to suggest a good topic for discussion? – we’d love to hear from you! Email us at Kabbee@sensecommunications.co.uk

Check back to see the whitepaper once it has been submitted!

The Kabbee Team


Five top ways to travel around London!

kabbee phone in London

The people at The Car Loan Warehouse have been doing their research into the top ways to see the sights around London, including every tourists’ best friend – Big Ben – and one of the hottest set of eyes in the world – The London Eye (okay, maybe it isn’t a set but we like to include the pretty bubbles). They’ ve put together a list of the top five ways to take in the sights – click here to see the full list.

You know it’d be rude not to include Kabbee…

Making Minicabs Mighty!

The Kabbee Team


Time for a break!


Kabbee has conducted a study on a thousand people living in the UK, which revealed that Brits aren’t off on their holidays until they get to the airport. Filling in a holiday request form at work, or packing our suitcase no longer gives us Brits that ‘holiday feeling’.

Helping hundreds of thousands of travellers get the best minicab fares to and from London’s five airports each year, Kabbee was keen to understand when that all-important holiday feeling really kicked in. Here’s a summary of the results, based on when Brits get that holiday feeling:

  • Around one in five British holidaymakers said it was when the cab arrived to take them to the airport (17%)
  • Almost a quarter of holidaymakers said it was arriving at the airport with plenty of time to spare that gave them that bye-bye Britain buzz (23%).
  • The younger the holidaymakers, the earlier the buzz begins, with 23 percent of all 25-34 year olds saying their holiday begins when they turn off their emails and leave work, compared to just 16 percent of those aged 35-44 saying it’s not until they get to the airport that they can let their hair down (23%).

Remember, you can book your cab to the airport up to three months in advance – you’ll also get double miles for all airport journey with Kabbee’s loyalty programme!

Here’s how you can earn miles:

  • Every £1 spent = 1 mile
  • Referring friends that make their first booking with Kabbee = 10 miles
  • Choosing an executive car: £1 = 2 miles
  • Travelling to or from the airport: £1 = 2 miles

Happy holidays!

The Kabbee Team


Kabbee responds to Boris Johnson




Tuesday 26th May, 2015

Dear Boris,

I am writing to you in response to your recent announcement on capping the number of minicab licenses in London.

I understand that the number of private hire vehicle licences has risen from 52,000 to 77,000, and most of that increase is made up of new Uber drivers. However, with a rapidly growing population of 8.6million in the capital, it is our responsibility, as a minicab booking service along with others in the industry, to promote consumer choice and match supply and demand.

At the moment, it is difficult for both consumers and businesses in the private hire industry to assess the implications that would be brought about by this proposal, due to the lack of information on what the cap will actually be and how it would be implemented in London. It would be helpful to see more details on how you envisage the proposal working, as a limit may not necessarily be such a bad thing, if fair decisions were made and justified to the public.

Although at Kabbee we are not completely opposed to the idea of limiting minicab licenses, there is a real lack of data on congestion rising and the causes of it, which will raise doubts about the purpose behind the new proposal. We recommend considering an alternative solution which we would support by setting up higher barriers and regulations for minicab licenses, such as the English-language test and enhanced topographical skills.

We are keen to end the black cab and minicab war, and I am personally willing to hold an industry roundtable discussion whereby stakeholders can come together and identify a sustainable solution, rather than limiting choice for consumers. We are currently organising a roundtable to discuss the impact of Ultra-Low Emission Zones on the private hire industry, and last year we held one about driverless cars.

Since our launch in June 2011, the Kabbee app has been downloaded by more than 500,000 Londoners, who use the app to access 65 fleets and over 10,000 licensed minicabs. Kabbee is designed to Make Minicabs Mighty, to help Londoners move around the city. Our sophisticated technology enables Kabbee to match supply and demand, to ensure minicab drivers are always available for Londoners who need to get from A to B. The GPS-based software we developed called Live Plot has been implemented to connect drivers with passengers nearby, increasing efficiency and making minicabs more affordable with reductions in journey fares.

Last year, we requested that TfL allow minicabs to access bus lanes as black cabs do, to avoid congestion and to maintain a steady flow of traffic in the capital. I’m sure you’ll agree that this proposal would support any issues caused by congestion, and we strongly urge you to reconsider this request.

I would appreciate your consideration of this request, and if you are unable grant permission, please quantify your reason for this.

Yours sincerely,

Justin Peters,

CEO & Founder, Kabbee


Celebrate London Wine Week!

LWW banner

To celebrate London Wine Week – taking place between the 18-24th of May – we have teamed up with Naked Wines, to give you the chance to win a case of wine worth £67.94*!

The case will include six delicious Spanish wines and and the Discover Spain Tasting Game to have a giggle with your mates. Whether you are celebrating at your place or at some friends, we’ve got you covered.

To enter the competition you simply need to travel with Kabbee in May. The more mighty minicabs you book the more chances you have to win!

Happy travels,

The Kabbee Team

P.S. All Gold, Silver and BronzeBees have access all year round to unique discounts from Naked Wines and other fantastic partners. Log in and visit Kabbee Treats to find out more about our loyalty programme.

*For more info on each bottle of wine, click here. The competition winner will be selected and notified on the 3rd of June 2015.


Kabbee’s Live Plot Technology


Kabbee’s Live Plot Technology

Summary of our Live Plot technology

Kabbee, London’s leading minicab booking and comparison app has revealed how its new ‘Live Plot’ technology reduces waiting time for its customers by 10 minutes on average, and increases passenger bookings to enabled fleets by up to 20 percent.

Kabbee provides data to help fleets understand growth opportunities including where demand is strong, which means reduced dead mileage and greater efficiency. Not only does this make fleets more competitive, but the technology means “price surges” that single fleets, such as Uber, apply. Kabbee’s ambition is to increase the number of cars connected to Live Plot from 4,000 to 6,000 by the end of 2015.

Kabbee’s Co-Founder and Chief Development Officer, Phil Makinson, explains how Live Plot is improving the industry for fleets:

“We spent 12 months working hard to develop proprietary software that can seamlessly integrate with the dispatch systems of our 60+ fleets to enable them to better keep up with evolutions in the industry.

The new GPS-based software can pinpoint where drivers are available and show accurate waiting times to customers (typically around 7 minutes, but rapidly reducing), giving our licensed fleets across London a better chance to compete with large fleets such as Uber and Addison Lee.

London’s minicab industry is increasingly technically advanced, and with our enhanced technology and processes, it will become even more so. We’ve already seen fleets celebrating impressive reduction figures for dead mileage overall and this is transforming the earnings potential for thousands of London cab drivers.

After testing of the UK’s first app/dispatch system live integration last year, we watched the Live Plot technology significantly waiting times and driver earnings, and we’re hearing from fleets that it’s transforming their businesses. The software will roll out across the rest of Kabbee’s fleets very soon.”

Happy travels!

The Kabbee Team


Kabbee’s Beat The Clock Challenge


To celebrate the 30,000 runners who have been pounding the pavements in preparation for the London Marathon this Sunday, we’re giving runners a chance to get £10 cab credit to save their tired legs.

Not running but know someone who is? Make sure you pass this message on.

All runners have to do is submit their target time before 9am on Sunday morning. They can do this by either sharing their target time on the Kabbee Facebook wall or on Twitter by using the hashtag #5MinPromise @Kabbee @LondonMarathon and then post a screen grab of their official finish time, using the same social media handles and hashtag before Sunday 3rd May 2015 to receive £10 free credit on their account*. Participants can also send an email to marketing@kabbee.com.

The campaign is to promote Kabbee’s 5 Minute Punctuality Promise, part of Kabbee Treats loyalty programme, which guarantees a refund of the fare if the cab is more than five minutes late (see T&Cs below).

Good luck to everyone running – the Kabbee team will be there cheering you on!

The Kabbee Team

*In order to qualify for the £10 credit, all runners that beat their target time by at least 5 minutes must post a picture of their final time with their original post. Runners who are successful will have £10 credited into their Kabbee account after Monday 4th May 2015. Runners must register with Kabbee on or before Monday 4th May 2015 to receive their free credit.

5 Minute Punctuality Promise T&Cs
The 5 Minute Punctuality Promise is part of Kabbee Treats loyalty programme and all GoldBees, SilverBees and BronzeBees are entitled to it. The promise is applicable to journeys booked an hour in advance and paid by account. Just remember to let us know by rating your journey within two weeks of the pickup and the refund will be added to your prepaid account and will be valid for two weeks.
  • Kabbee’s ‘5 Minute Punctuality Promise’ covers bookings by customers eligible to receive Bronze, Silver and Gold rewards
  • Eligible bookings are those made at least 1 hour in advance and paid for using a Kabbee account (not cash or card)
  • Eligibility is defined at time of pick up not time of booking
  • The value of the original booking will be credited to the customers Kabbee account
  • Credit awarded will be valid for two weeks from time of application
  • The credit is not exchangeable for cash or other forms of credit
  • The credit can only be used on Kabbee account bookings made by app, web or mobile web (credit cannot be used on bookings made by phone)
  • Credit cannot be mixed with other forms of payment
  • Kabbee reserves the right to preclude credits from being used on certain fleets or booking type
  • Individual credits or the overall ‘5 Minute Punctuality Promise’ scheme can be withdrawn at any time at Kabbee’s discretion and without notice
  • All credits are subject to Kabbee’s verification and discretion
  • Fleets cannot provide credit or other forms of refund directly to the customers; all claims and communications must be made to Kabbee in writing
  • Claims must be made within 1 month of travel
  • Kabbee does not accept liability for any losses incurred as a result of a car being late
  • Kabbee’s standard terms and conditions apply

TfL’s plans for London’s minicab drivers

12/2/14 Picture by Ashley Bingham. Picture taken for Kabbee.

Boris Johnson recently announced a crackdown on minicab drivers who are ‘unable to speak English properly’, and proposed that they must pass an English-language test before becoming licensed. 

Here’s the key highlights:

  • Minicab drivers in London may be forced to take English language tests under new proposals announced by Boris Johnson.
  • The Mayor of London wants TfL to initiate new rules to ensure that private hire cab drivers have a “certain basic level” of English.
  • The announcement was made after a London Assembly member had called for more to be done to stop illegal touting by unlicensed cab drivers and reduce any safety concerns that may come with ordering a minicab. It was mentioned that touts are “getting away with it all the time”.
  • Helen Chapman, TfL’s general manager of taxi and private hire, said the English language test was being examined as a possible way of improving minicab services for Londoners. She said: “There is currently no statutory requirement for private hire drivers to speak a specified level of English, although all drivers must undertake a map reading test conducted in English.”

Based on TfL’s proposal, Phil Makinson, Co-Founder and Chief Development Officer at Kabbee, shared his thoughts on behalf of Kabbee below:

“We wholeheartedly support any industry wide initiatives that will improve the quality of the sector, just as we support and provide technology and processes to ensure the lives and livelihoods of good drivers are improved. We are confident that drivers who cannot communicate or navigate well will not be performing Kabbee jobs. English tests and increased knowledge requirements would support what we are doing.”

He also spoke about the policy that Kabbee follows:

“Our general policy is to ensure that all drivers are licensed and we monitor every journey through the ratings systems to ensure passengers are happy. We do not currently apply specific languages tests, but should a driver (or fleet) receive poor ratings for any reason, which could include inability to communicate satisfactorily with a customer, Kabbee would not hesitate to remove that driver or fleet from our service. Kabbee is focused on quality and value and good communication is central to this; our guidelines to drivers include all aspects of dealing with customers including how and when to speak to customers to ensure the journey goes well.”

And on that note, rest assured that your cab journey will be of great quality when you book with Kabbee – safe travels!

The Kabbee Team


Spring into action with our super competition


London’s leading minicab booking and comparison app, Kabbee has partnered with Housekeep, the online booking platform for professional home cleaners, to give away £100 minicab credit and a spring clean package worth at least £75 to one lucky Londoner.

Kabbee recently commissioned a study asking hundreds of city slickers how much an hour of their time is worth in monetary value, revealing the power of apps and on-demand services. Busy bees based in London claimed that 60 minutes of their day is worth £390 – no time to waste waiting around for buses or cleaning their homes!

The competition celebrates Housekeep joining the Kabbee Treats Loyalty Programme, which gives passengers access to life-enhancing services and offers, rewarded based on the amount spent on minicab journeys.

To be in with a chance of winning, all you need to do is answer the following question correctly:

How much is an hour of time worth to a typical Londoner?

a)     £390

b)     £100

c)     £900

Send your answer, with your name, address and a daytime telephone number, to: Kabbee Competition, North London & Herts Newspapers, 187 Baker Street, Enfield, EN1 3JT, or send your answer, with contact details, to competitions @nlhnews.co.uk, with “Kabbee” in the subject line, by noon on Thursday (April 23).

Terms and conditions


  • Location restrictions apply
  • Online booking and confirmation call required before visit
  • 72 hours notice required before first visit
  • Appointments are required and subject to availability
  • Voucher must be redeemed in a single visit
  • Voucher has no cash value
  • £10 charge applied for cancellations and rescheduling within 48 hours; voucher subject to forfeiture
  • The spring clean package is worth at least £75 (most homes are likely larger than minimum below) and includes the following:

-          Free home clean (minimum value of £25 – based on 1 bed/1bath flat)

-          Free oven clean (£12.50)

-          Free Fridge Clean (£12.50)

-          Free indoor window cleaning (1 hour – £12.50)


  • The prize is £100 Kabbee credit
  • Winner must register to Kabbee with a valid email address
  • Credit will be applied upon registration
  • Credit can be used for all journey types
  • Once applied, the credit will be valid for one month
© Copyright Kabbee 2014, All Rights Reserved